HOW WE CREATE
We value the essence of your brand
Every human being is different, unique and has its characteristics that make him be loved. Brands, too!
It is thinking about the originality of each one that we build every single project.
Impacting and strategically planned visual identities, are extremely important to comunicate clearely and wisely the purpose of the brand. In addition to transmitting the singleness, it creates strong relationship with the clients.
Name, logo, symbol(s), color palette, monogram, tipography, are some of the elements that are part of a visual identity and contribute to spread the brand. The elements are used to create arts for the real world like, visit card, packaging, flyer, banner, envelop, mug, outdoor, posters and more depending on the needs of our client and arts also for the virtual world.
Cooperating with our clients is one of an fundamental element during our criative processes as much as elaborate our projects in a responsible way, respecting as much as we can our planet through technical decisions.
First we have a briefing to get to know as much as possible our client, his project, his company and the consumers of the brand. We talk, we ask questions, we want to listen to him, to feel and understand its purpose in the best way, so that we can express it through the most appropriate elements.
We collect all the information obtained with the customer and make more research diving in his universe. We seek, deepen all aspects, activate our cultural, technical and emotional baggage and begin to create.
We present the final project, have a conversation and receive our client´s feedback. When approved, we prepare the files and send a complete folder, so that the brand can be introduced.